The demand for health and fitness apps is high. This is why many investors invest millions of dollars into mobile apps such as Strava. Apple and Google have also entered the field. Health and fitness app development is a very exciting area.
Apple’s Health App
For a long while, iOS has offered a health and fitness application called “Health”. The app was quite basic when it launched. It has grown to be a massive platform. Apple wants it to be the hub for your health records and fitness tracker. The ‘Health Platform’ is also intended to bring together hospitals, healthcare professionals, and patients in general on one platform. It’s also compatible with a variety of health and fitness accessories. iOS 13 will also add some features to the “Health” app. It will, for example, add a feature to track the menstrual cycles of women. The health and fitness apps will continue to improve with each iteration of iOS.
Apple Watch
Apple Watch and WatchOS include elements for developing health and fitness apps. It is a big step forward in this direction. The new Series 4 watch comes with an ECG function that is highly accurate. Its accuracy has been approved by the appropriate authorities. Apple Watch has also been reported to save lives in emergencies like cardiac arrest.
Google Fit App
Google, on the other hand, is not far behind. Google Fit is the app they developed in-house for health and fitness. It’s more or less the same app as iOS ‘Health’. Google Fit also moves in the direction of a health platform that is all-in-one. It is compatible with a wide range of fitness and health accessories. It is Android so it’s open to everyone and has a greater chance of being adopted. Google Fit has recently developed an iOS app for the App Store because they know how important this market is.
Health and Fitness App Development: Incentives for Health And Fitness Apps
Why do these companies spend so much money, time, and effort? Do they have any incentives? There are clear incentives: more data and users. The more an individual invests in an ecosystem, he will be less likely to leave. This also increases user engagement within the ecosystem. They will spend more money, time, and resources to develop health and fitness apps.
An Excellent Alternative
Many people are aware of the importance of fitness and health, but they don’t all go to the gym.
It is easy to join a gym. It is hard enough to go there and sweat every day. The gym industry is a very competitive one. Half of new members leave the gym within three months. Even those who stay on the gym floor are likely to leave sooner or later. About 20% of new members continue to work regularly. The rest find another alternative or quit completely.
The development of health and fitness apps is a great alternative to going to the gym. The app is mobile, so users can keep it in their pockets and access it whenever they like. It also tracks their activity. They can review their log at the end of the day and take the necessary steps to reach their goals.
Increased Awareness
People are more conscious of their fitness and health. The physical activity of people has decreased dramatically as digitalization and robots have become part of our daily lives. This is something we all know and also that to keep our bodies in shape and good condition, they need rigorous exercise. We do yoga, join the gym, purchase fitness bands, and download health and fitness apps on our phones.
Continuous Revenue Generation
We are also willing to pay for these apps, both on iOS and Android. Health and fitness apps are in high demand, as few other categories generate as much revenue as this one. People are willing to pay for health and fitness. The paid plans are available for these apps, and users can also subscribe if desired. The health and fitness apps can generate regular revenue, which is why they are a favorite of businesses and startups.
A Unique Idea
If you’re a startup, you should have a unique concept in mind when you think about developing a health and fitness application. The rest will fall into the right place.
Take the 10000 Steps app, for instance. They took a very simple but unique idea and ran with it. They also added a social component to remain relevant in the social age. The same goes for fitness and health apps such as Strava, Lose It 7 Minute Workout Runtastic, and others.
A full-stack mobile development company will be able to handle all the other aspects if your app is unique enough. They can design a beautiful user interface (UI), and provide a satisfying user experience (UX) that will keep users engaged with your app.
Artoon Solutions
Artoon Solutions offers a full-stack mobile app development service with expertise in both web and mobile development. We have teams of dedicated developers who are experts in iOS app development. Android app development. Cross-platform mobile apps. Web development. UI/UX Design. More than 400 mobile applications have been developed by our dedicated mobile app teams, and more than 100 websites have been created by web development teams. Our global clientele numbers are north of 300, with a high retention rate. By discussing all aspects of your business, our dedicated business developers will guide you in the right direction. You have come to the right place if you want to turn your idea into a reality. Contact us now to learn more about our services and receive a free quote.